SMOOTH FLOW
New Delhi   03-Mar-2016



A high performance range of SERVO Tata Motors Genuine Oils was launched by IndianOil Corporation Limited. K L Murthy, executive director (Lubes) IndianOil, says that this will provide a compelete care for vehicles.

IndianOil Corporation Limited launched the high performance range of SERVO Tata Motors Genuine Oils (TMGO) for Tata Motors passenger vehicles in the Indian market.

The SERVO TMGO range includes the SERVO Tata Motors Genuine Oil CH4 15W-40, Genuine Oil CI4 Plus 15W-40, Genuine Oil SM 10W-40 and Genuine Oil SJ 15W-40. Besides these, this range will also offer a host of Gear Oils, Steering and Transmission Fluids, Coolants and Greases. With this vast range, SERVO offers a comprehensive package of vehicle care for the Tata Motors passenger vehicles division.

The SERVO TMGO range has been formulated and blended from high quality base oils and additives, providing enhanced engine performance through excellent deposit control and wear protection. The oils conform to international performance specifications and standards. These products will be made available through our retail distributor network consisting of 24,000 IOC retail outlets and over 35,000 bazaar counters across India.

According to KL Murthy, executive director (Lubes) IndianOil, “It’s been our privilege to associate with Tata Motors, a trusted name in the Indian motor industry over several decades. Having tied up already as a Genuine Oil supplier for commercial vehicles from Tata, it has only been a natural step forward to become a Genuine Oil partner for the rapidly growing segment of passenger vehicles from Tata Motors. We are launching a vast array of SERVO Tata Motor Genuine Oils that would provide complete lubrication care for vehicles and derive peak efficiency out of them.”

According to Dinesh Bhasin, head, customer support, Passenger Vehicle Business Unit, Tata Motors Limited, “We at Tata Motors aim to deliver excellent post purchase experience. We are glad to have collaborated with the company from IndianOil in developing this extensive range of SERVO Tata Motors Genuine Oils for our passenger vehicles, which would ensure trouble free performance of the vehicles for a longer span. With this new range of oils, we are dedicated towards providing the best lubricant technology expertise and support in today’s competitive market place”.

SERVO is the largest selling brand of lubricants in the country and is backed by the cutting-edge R&D facility of IndianOil which has over 300 international patents in lubrication and petroleum technologies.

It is the key brand from the stable of IndianOil which is the leading Indian company in the Fortune Global 500 listing. It is emerging as a truly global lubricant brand with footprints in over 25 countries and counting. SERVO also possesses tremendous logistic advantage of extensive national reach provided by Indian Oil’s retail network even in the remotest parts of the country, with over 50,000 customer retail points. SERVO has a mammoth marketing channel of over 24,000 fuel stations and thousands of bazaar counter besides an array of Institutional customers including industrial, government and defense establishments across the nation, served either directly or through SERVO Stockists Automotive and Industrial.

Indian Oil Corporation (IndianOil) is India’s largest commercial enterprise, with a sales turnover of Rs4,50,756 crore (US$ 73.7 billion) for the year 2014-15. IndianOil is ranked 119th among the world’s largest corporates (and first among Indian enterprises) in the prestigious Fortune ‘Global 500’ listing for as India’s flagship national oil company, IndianOil has been meeting India’s energy demands for over half a century. With a corporate vision to be ‘The Energy of India’ and to become ‘A globally admired company,’ IndianOil’s business interests straddle the entire hydrocarbon value-chain — from refining, pipeline transportation and marketing of petroleum products to exploration and production of crude oil and gas, marketing of natural gas and petrochemicals, besides forays into alternative energy and globalisation of downstream operations.

Having set up subsidiaries in Sri Lanka, Mauritius and the UAE, the corporation is simultaneously scouting for new business opportunities in the energy markets of Asia and Africa. It has also formed about 20 joint ventures with reputed business partners from India and abroad.